Terpomuloj http://terpomuloj.org/ Tue, 11 May 2021 02:41:13 +0000 en-US hourly 1 https://wordpress.org/?v=5.7.1 https://terpomuloj.org/wp-content/uploads/2021/04/cropped-jj-32x32.png Terpomuloj http://terpomuloj.org/ 32 32 5 shootings leave 2 dead, 5 injured in Philadelphia on Monday – NBC10 Philadelphia https://terpomuloj.org/5-shootings-leave-2-dead-5-injured-in-philadelphia-on-monday-nbc10-philadelphia/ Tue, 11 May 2021 01:07:57 +0000 https://terpomuloj.org/5-shootings-leave-2-dead-5-injured-in-philadelphia-on-monday-nbc10-philadelphia/

A day after 16 people were shot and four killed in Philadelphia, violence in the city continued with two people killed and five others injured in five separate shootings across the city on Monday afternoon into the evening.

The first shooting took place in the 3100 block of Jasper Street at 3:55 p.m. Monday. A 20-year-old man was shot in the chest while a 28-year-old man was shot in the left elbow and grazed his left hip. Both victims were taken to Temple University Hospital. The 20-year-old man was pronounced dead at 4:20 p.m., while the 28-year-old is in stable condition.

The second shooting took place in the 3400 block of North Howard Street at 4:56 pm A 72-year-old man was shot in the left cheek while a 45-year-old man was shot several times throughout his body .

The two victims were taken to hospital. The 72-year-old man is in critical but stable condition while the 45-year-old man is critical.

Shortly after 5 p.m., a 20-year-old man was shot in the face, chest and arm on North 29th and West Oakdale streets. He was taken to Temple University Hospital where he was pronounced dead at 5:22 p.m.

Shortly after 7:30 p.m., a 17-year-old boy was shot in the face in the 5000 block of Wade Street. He was taken to Einstein Medical Center where he is currently in critical condition.

Finally, a 31-year-old man was shot in the right knee on the 3800 block of Wyalusing Avenue at around 8 p.m. He was taken to Penn Presbyterian Hospital in stable condition.

No arrests were made and no weapons were found during these shootings.

The shootings follow a violent Mother’s Day in which a total of four people were killed and 16 shot dead.

As of Sunday’s end, there had been 183 homicides in Philadelphia, up 34% from the same period last year, which was one of the most violent years in the city’s recent history.

Last month, federal officials announced an “all-terrain” approach that would add resources to prosecute gun crimes. Former mayor Ed Rendell even floated the idea of ​​bringing police officers back to retirement.

Mayor Jim Kenney addressed the weekend violence in a statement Sunday.

“I am devastated by the indescribable violence that has occurred this weekend in our city,” Kenney wrote. “My thoughts are with the victims and their families at this tragic time, and I want all Philadelphians to know that our administration does not take this issue lightly. No priority is greater for us than reducing violence and creating a safer and more just city for all of us. “

Kenney recently proposed $ 18.7 million in additional funding for anti-violence initiatives for the city’s next fiscal year.

“Over five years, we plan to increase our investment in proven violence reduction strategies by $ 70 million,” he wrote.

More details on the city’s anti-violence plan can be found here.

There are additional resources for individuals or communities who have experienced gun violence in Philadelphia. More information can be found here.

British Museum Helps Return 2000-Year-Old Looted Statue to Libya | English museum https://terpomuloj.org/british-museum-helps-return-2000-year-old-looted-statue-to-libya-english-museum/ Mon, 10 May 2021 23:01:00 +0000 https://terpomuloj.org/british-museum-helps-return-2000-year-old-looted-statue-to-libya-english-museum/

A 2,000-year-old marble statue of a Greek goddess, from a rare illegal trafficking, has been returned to Libya after a lengthy repatriation case involving experts from the British Museum.

The well-preserved marble statue, dating from the 2nd century BC and probably representing Persephone, is said to have been fixed on a grave in a cemetery in the ancient Libyan city of Cyrene. She has snake bracelets etched into her wrists and holds a small doll, making her, according to the museum, “one of the rarest funerary statues in Cyrenaica.”

The museum was first involved in 2013 when UK Customs asked for help in identifying the statue seized by border officials at Heathrow Airport.

Peter Higgs, a curator, remembers going to Heathrow and knowing right away what it was and where it came from.

“It’s beautiful,” he said. “It’s a beautiful three-quarter-length statue, very well preserved with a few missing fingers. It is technically brilliant in the way it has been carved, with very crisp detail, and the face is very well preserved as many Greek statues have lost their noses.

British Museum staff Peter Higgs (left) and Hannah Boulton with Libyan Embassy charge d'affaires Mohamed Elkoni admire the statue at the Libyan Embassy in London.
British Museum staff Peter Higgs (left) and Hannah Boulton, accompanied by Libyan Embassy Chargé d’affaires, Mohamed Elkoni, admire the statue at the Libyan Embassy in London. Photograph: Dominic Lipinski / PA

It was made to be inserted into a cavity above a tomb and is believed to represent the Greek goddess Persephone. It is believed to show her emerging from the underworld where, according to Greek mythology, she spent a third of the year with Hades.

“It would have been a grave of very high status,” Higgs said. “There are other statues, most of which are still in Libya, in museums. I personally think it is one of the best in terms of conservation and quality of sculpture.

The doll figurine probably represents a memory taken to the afterlife, while the snake bracelets are associated with death and rebirth.

The coolness of its surface suggested that it had only recently been illegally searched, and it was likely exported during the upheavals of 2011 when dictator Muammar Gaddafi was deposed and killed.

The museum testified for the prosecution in a court case in 2015 and the judge ruled that it belonged to the Libyan state.

Since then, the statue has been stored in a basement of the British Museum as the wheels involved in the process of returning to Libya slowly turned. His repatriation was announced Monday at the Libyan embassy in London.

“It’s just nice to be a part of a story that has a happy ending,” Higgs said. “It will go back to Libya and be held in one of its museums as a flagship piece, it’s a nice feeling to be a part of it.”

Hartwig Fischer, Director of the British Museum, said: “An important part of the museum’s work on cultural heritage involves our close partnership with law enforcement agencies concerned with illicit trafficking.

“This case is another good example of the benefits of all parties working together to fight looting and protect cultural heritage.”

50 of the best unlimited Kindle books you can read in 2021 https://terpomuloj.org/50-of-the-best-unlimited-kindle-books-you-can-read-in-2021/ Mon, 10 May 2021 22:03:23 +0000 https://terpomuloj.org/50-of-the-best-unlimited-kindle-books-you-can-read-in-2021/

The hitman by Katrina Jackson


What would you do if you found out that your fiancé cheated on you the night before you got married to an exotic reality TV dancer? What if you found out that they had a threesome with your best friend, who was also your bridesmaid? What if you found out all of this on your wedding morning with a camera for your own reality show pointing in your face?

Let me tell you what I’m doing.

I hit her. I hit him. And then I fled to Italy for what should have been my honeymoon alone, with my ex’s stolen credit cards.

I just want to drink all the wine and cry to sleep at night, but I can’t even do that in peace.


I deserve this vacation. I worked hard for it. I killed for it. Literally. But the woman next door keeps crying and it keeps me awake at night. When I go to confront her… well let’s just say things don’t go as planned. Not that I’m complaining.

And I know my life is chaotic, but even I can’t predict the gunman showing up to kill me or the fact that I found myself on the run with the weeping goddess of the penthouse suite. It’s a mistake to bring Zahra, but I want to keep her safe. I want to keep her with me. Also, try as I might, I can’t say no to him and say it.

Also, I’m starting to suspect that I might have the guns, but I’m not running this show; she is, and she’s damn sexy doing it.

Content warnings: mentions of domestic violence, mentions of child abuse, murder and death by gunshot.

Review: Love and humiliation are inseparable in Megan Nolan’s “Acts of Despair” https://terpomuloj.org/review-love-and-humiliation-are-inseparable-in-megan-nolans-acts-of-despair/ Mon, 10 May 2021 22:03:23 +0000 https://terpomuloj.org/review-love-and-humiliation-are-inseparable-in-megan-nolans-acts-of-despair/

When Ari Aster’s breaking fantasy Middle was first released in 2019, many women I knew cited one of her first scenes as a particularly traumatic moment – namely, a prolonged argument between her grieving heroine, Dani, and her antihero impassive, Christian, who elegantly portrays how men are sometimes able to move, quietly and effortlessly, the dynamics of a couple’s disagreement. Dani, who has been bereaved under incredibly violent circumstances, has just learned that Christian was planning to take a month-long trip abroad without her knowing it, and although initially she demands answers, he disarms her by behaving like she is acting like a crazy slut. . He is silent and looks at her with disdain, the tactic working like an enchantment; we are aware that the pendulum swings.

Acts of desperation

by Megan Nolan

Little Brown and Company, 288pp., $ 27.00

“Please, please, please,” she finally whimpered, grabbing his arm as he declared he was leaving. “I am Sorry. Its good. I think that’s great. ”The scene is disturbing in a very different way to the film’s subsequent descent into psychedelic body horror, as it asks the viewer to recognize themselves: Do I act like this? Do I sound like this? Am I begging like this? It is both reductive and ridiculous to say that Middle is a straightforward female empowerment movie, just as it is ridiculous and reductive to suggest that Amy Dunne in Missing girl is an icon to ensure that her needless and blameless husband is suspected of her murder. He is possible to argue that Middle succeeds in implying that a terrible relationship between a woman and a man is sometimes, if not always, its own version of a cult YouJizz.

Because representations of this kind of subtle conflict are not typical, they tend to lodge, like shards, in the mind. A furious new novel about a failed romance from writer and essayist Megan Nolan, Acts of desperation, seems poised to haunt its readers in an equally ruthless and relentless way: it is creepy and feverish, compulsive and distressing, and as true as any toxic and manipulative love document posted in memory. “There was no religion in my life after infancy,” the anonymous narrator tells the reader, by way of explanation, “and a great faith in love was what I had cultivated instead. . ” During a gallery opening, she meets a beautiful young critic who attracts her with her supernatural, zen stillness and her “cruel” eyes. It is love at first sight, a sudden shock; the two fall into a relationship, experience a brief and perfect period of love, then begin to sabotage each other and themselves with an enthusiasm that is only explainable by her unhappy and intoxicating combination of charisma and of brutality and by the fact that she is almost mad with desire. “Ciaran was this fluffy, dark blonde of a baby just emerging from her childhood,” she says. “He wasn’t the first handsome man I slept with, nor the first man I had obsessive feelings for, but he was the first man I adored.

Invasive wasps build nests in aircraft instruments and may pose ‘significant risk’ to aviation safety https://terpomuloj.org/invasive-wasps-build-nests-in-aircraft-instruments-and-may-pose-significant-risk-to-aviation-safety/ Mon, 10 May 2021 22:03:23 +0000 https://terpomuloj.org/invasive-wasps-build-nests-in-aircraft-instruments-and-may-pose-significant-risk-to-aviation-safety/

You probably would do it without thinking, but a wasp that recently took up residence in Australia may pose a “significant risk” to the safety of passenger planes in Brisbane and beyond, research shows.

The study, which is to be published in the journal PLOS One today, occurred following a series of incidents at Brisbane airport where wasp nests, built into an aircraft’s speedometer, forced planes to abandon take-off or even to turn around after the start.

A few types of nesting wasps live in the Brisbane area, but no one knew who was responsible for the reduction in thefts.

The culprit – a small black wasp with yellow stripes on its pointy abdomen nicknamed the keyhole wasp (Pachodynerus nasidens) – is a recent arrival on our shores.

Native to the Caribbean and South and Central America, it was discovered in Australia during a routine quarantine check at the Port of Brisbane in 2010, and first spotted at Brisbane Airport two years later. .

It can nest in plants and soil, but it gets its name from its propensity to take advantage of man-made nooks and crannies – such as keyholes – when building nests.

And they can be a huge puzzle when it comes to things like vital aeronautical instruments.

The Pitot probe problem

The instruments in question are called Pitot probes. These thin tubes calculate speed by measuring the pressure difference between the air flowing through the tube through its center hole and the air inlet holes drilled on the side of the probe.

Large aircraft use multiple Pitot probes. You can often see them protruding under the cockpit or on the fenders.

A Pitot probe shown below the cockpit of an Airbus A330. The tube points in the direction of travel (and also makes a convenient wasp nesting site, apparently).(

Getty Images: George Frey


If they all show the same readings, that’s great – the pilot is sure about their speed. Deviations, however, and the pilot cannot be sure how fast he is traveling.

This is especially important during the most dangerous parts of air travel: takeoff and landing.

In the first three months of 2006 alone, five flights out of Brisbane had Pitot probes which gave inconsistent airspeed readings.

These flights either withdrew from take-off while the aircraft was still on the tarmac, or still flew to their destination, but with a faulty Pitot probe.

All five were Airbus A330s.

Then in 2013, another A330 made an emergency landing at Brisbane Airport shortly after take-off.

Upon inspection, the Australian Transportation Safety Board found a wasp nest, built in less than two hours that had “almost completely obstructed“a Pitot probe.

Incidents like these prompted Alan House and his colleagues at Brisbane Airport and consulting firm Ecosure to find out what kind of wasp was hiding behind the stuck probes and whether they favored certain planes.

The team attached replica 3D printed Pitot probes to the panels and installed them around the domestic and international terminals at Brisbane Airport between February 2016 and April 2019.

They would regularly check each probe, and when they found one blocked, they would remove it and hatch eggs inside to identify the species.

The species that emerged, time and time again, was the keyhole wasp.

Maintenance crews reported seeing a wasp flying around the nose of a plane within a minute of arriving – a phenomenon Dr House has also witnessed.

“When the plane first arrives, these probes are too hot for the wasp, so I think what it does is wait for it to cool,” he said.

Once the probe is cool enough, the wasp crawls in and inspects it. If she judges this to be a suitable nesting site, she flies away and finds food, possibly a caterpillar, paralyzes it with its bite, then brings it back to the probe, where she shoves it inside. .

Then she lays an egg next to it before building a thin wall of mud to seal everything inside.

Eventually the egg hatches and the wasp larva feasts on the helpless worm.

Keyhole wasps are incredibly fast nest builders. In August 2015, an A320 flight from Brisbane to Newcastle had a temperature sensor blocked by a wasp nest.

He had only spent 30 minutes on the ground in Brisbane.

A parasitoid predator, perhaps?

Keyhole wasps weren’t the only wasps to come out of replica tubes.

One tube gave five adults Chrysis lincea, a shimmering blue-green species that belongs to a group known as the cuckoo wasps, said Erinn Fagan-Jeffries, wasp taxonomist at the University of Adelaide, who was not involved in the study.

A bright green and blue wasp with large black eyes on a brown twig
There are thousands of described species of cuckoo wasp, which often have a shiny, metallic colored body.(

Getty Images: Runstedt B Rovillos


“Rather than building their own nest, they will find an existing nest, such as a wasp nest or a native bee nest,” said Dr Fagan-Jeffries.

“They open the small chamber where the host wasp larva is and lay their own egg inside.

“And then when the cuckoo wasp larva hatches, it’s either going to eat the host’s provisions – the food the mom left for her baby – or she might even eat the larva that’s in there.”

The fact that cuckoo wasps were found in pitot tubes is “a real positive”, she added, “because it means that some native Australian parasitic wasps are able to attack this introduced species.”

So while our native wasps don’t necessarily help the probing blockage problem, “there is a chance that these native parasitoids could help keep invasive wasp populations low and keep them from spreading too much. quickly”.

How to crush the wasp situation

Dr. House suspects that the Pitot probes will eventually be replaced by another precise technology for measuring airspeed.

Until then however, the wasp problem remains – not just in Brisbane, but potentially around Australia.

Wasps preferred to nest during the warmer months, so they could spread to tropical areas and even to cooler places along the trail when the climate warms up.

The team also found that keyhole wasps liked to nest in Pitot probes with larger openings, about 5-7mm wide, perhaps to give the wasp enough leeway to inside.

These are the types of probes found on A330s and Boeing 737s.

So should all planes swap larger Pitot probes for slimmer versions?

keyhole wasp-1
How do you solve a problem like the keyhole wasp?(

Flickr: gailhampshire


It would help, Dr House said, but the problem is the cost. Pitot probes are expensive, run in the thousands of dollars each, and the replacement of probes in a fleet would be immense.

Not all airlines cover their Pitot probes when they land, so airports, especially those in the tropics and subtropics, could make Pitot probe caps mandatory on all arriving flights – but the crew must don’t forget to remove them too.

Eliminating the wasps would be better, Dr House said, but that doesn’t mean they won’t be reintroduced in the future.

What seems to be working are traps. Not the ones that use bait, but fake nesting sites.

Cylinders containing piles of cavities the size of a wasp’s nest are installed around Brisbane Airport. Once a cavity is blocked by a nest, it is replaced with an empty cavity, and the nest and its contents are destroyed.

“By reducing the total population, reproductive success decreases, especially in founding populations of invasive species like this, where the genetic base may be quite narrow initially.”

In other words, by removing individuals – especially females – from a population with already limited genetic variation, offspring are more likely to be inbred and are less likely to survive and reproduce.

As air travel slowly rebounds after the COVID-19 pandemic, you shouldn’t let the threat of keyhole wasps keep you from flying out of Brisbane or any other airport, Dr House said.

Air travel is always safer than driving a car, he added, and wasps are just one of the many risks on airline radar.

Indeed, he and his colleagues published a risk analysis of pitot probes blocked by wasps in Interdisciplinary perspectives of transport research in March of this year.

“With the probe coverage policies that more and more airlines are putting in place, and the other work the airport is doing to set up interception traps to reduce the number of wasps around, they already seem to have made a difference. difference, ”Dr. House said.

But now, he warns, airports should be very vigilant of the keyhole wasp and its rapid mastery of nest-building.

“With COVID and the partial closure of airports, I can guarantee that the wasp happily reproduces and increases its population, while waiting for the planes to start moving again.”

Texas COVID count drops 17 days after mask, other restrictions lifted https://terpomuloj.org/texas-covid-count-drops-17-days-after-mask-other-restrictions-lifted/ Mon, 10 May 2021 22:03:23 +0000 https://terpomuloj.org/texas-covid-count-drops-17-days-after-mask-other-restrictions-lifted/

A little over two weeks after Texas Governor Greg Abbott survey coronavirus warrants allowing businesses to operate at 100% capacity and making masks optional, the red state still signals a decrease in cases and hospitalizations.

The governor defended his state’s success in a Friday night tweet saying, “Today Texas recorded the lowest 7-day COVID positivity rate since this data began to be calculated: 5.43 %. “


“We also had the highest daily number of vaccines given to Texans: 342,849. More Texans receiving vaccines will reduce the positivity rate,” he said, while adding that receiving the vaccine was “always voluntary. “.

Texas reported 2,239 new infections on Saturday, about 500 fewer cases on average from the previous week, according to The data of the state health department.

Biden criticized Abbott’s move – which was little followed by similar Mississippi terminations – as “Neanderthal thinking.”

“We were able to move this until the end of May to have enough [vaccines] for every American, to get every adult American to be vaccinated, “Biden told White House reporters earlier this month.” The last thing we need is Neanderthal thinking. “

As states have increased the number of vaccines given to people’s arms, health officials have warned states against lifting protective measures too quickly as highly contagious variants of the coronavirus are on the rise.

“We were able to move this until the end of May to have enough [vaccines] for every American, to get every adult American to get vaccinated, “Biden told White House reporters on Wednesday.” The last thing we need is Neanderthal thinking. “

While Texas reported a decrease in the number of cases, the country reported a 7% increase from the previous week, with an average of around 7,000 new cases per day, Director Dr Rochelle Walensky said on Friday. from the Centers for Disease Control and Prevention, during a White House press briefing.


“I remain deeply concerned about this trajectory,” Walensky said. “We have seen cases and hospital admissions go from historic declines to stagnations and increases. We know from previous surges that if we don’t control things now, there is real potential for the epidemic curve to fly off again.


Walensky said the United States vaccinates 2.5 million people per day, with more than 140 million doses administered to date – a trend that means most of the American population could be vaccinated by mid-year. -June, if there are no problems with vaccine production and distribution.

“Please continue to wear your properly fitted mask and take public health action now that we know they can reverse these worrying trends,” the director concluded.

]]> Put the “ customer ” back in the customer experience https://terpomuloj.org/put-the-customer-back-in-the-customer-experience/ Mon, 10 May 2021 22:03:23 +0000 https://terpomuloj.org/put-the-customer-back-in-the-customer-experience/

Travis Wise

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” – Maya Angelou

The importance of happy customers cannot be overstated. Harvard Business Review noted that companies that achieve top NPS scores for consecutive years grow their revenues 2.5 times faster than their peers and generate two to five times better returns for shareholders for years to come. Unfortunately, keeping these customers happy isn’t that easy – PWC found that one in three customers would leave a brand they loved after just one bad experience, while 92% would quit a business entirely after two or three negative interactions. .

The pandemic has made the problem worse. McKinsey called loyalty today ‘up for grabs’, with 75% of U.S. consumers reporting trying new stores, brands or websites since the start of the COVID-19 crisis and 60% expecting to onboard new brands and stores in their lifestyles after the pandemic.

And yet, business goals and metrics like the following still abound: share of portfolio, least cost channel, call handling time, calls per hour, product-driven marketing and sales goals and campaigns. None of these are inherently bad. Businesses obviously need to minimize costs, maximize sales and promote products. It’s just that something is missing, something important – the customer. When implemented independently of CX initiatives (which happens all too often), these can be “inside” actions and clearly become barriers to great experiences rather than enablers.

Putting the customer back in the customer experience requires a different approach. One who understands the view from the outside by looking inward – from the eyes of the customer. The concept isn’t new – it’s really the essence of VOC – but there’s a new twist in the way feedback is collected and used.

Accenture, in its Tech Vision 2020 Report highlighted a trend he calls “the ego in the experience”, which introduces a customer experience model that focuses on cooperative experiences where customers and businesses collaborate. In a cooperative experience, customers become more partners and control of the experience no longer rests solely with the company. Uber’s new driving options are a prime example of this type of collaboration. Introduced initially as a “preferred silent” mode in the premium service level, then rolled out to a wider audience as Uber Comfort, these options give customers more control over their journeys. Customers pay a slightly higher price for the service, but can request options such as quiet driving (no chatter), luggage assistance, and the ability to specify temperature settings inside the vehicle.

Associated article: It’s that simple and difficult: knowing your customer

Reverse view

As with the most precious things, reversing the view and using the results to develop collaborative experiences takes effort and special attention to be successful. Consider the following:

Get to know your customers as humans first, customers second

We’re pretty good today at using a wide range of customer information to understand customers from our perspective: how they behave, what they buy, how they stack up against others, how they interact with them. we. We can use sophisticated analytics to group them into finely detailed personas and segments and can predict what they’re likely to buy next and which offers they’re most likely to respond to. This is not, however, the kind of understanding needed to develop truly collaborative experiences. For that, we need to go further, extend our analytical prowess to bring us to what Accenture calls a forensic understanding of the client. We need to better understand their human preferences and habits. Exactly how do they interact with us? With what devices? When do they use them? In what context? At SAS, we call this an understanding of the personal and situational context. Using the right combination of data and analytics to understand these contexts can take us much further in understanding the human aspect of our clients.

Personal context includes social media activity and networks, complaints and emails, voice of customer interactions, market research, and voice, video and text sentiment analysis. It can highlight real preferences and feelings, identify influencing value, and help match content, channel options, and products to what the customer actually enjoys.

The situational context integrates web and mobile activity, location and GPS services, as well as beacon and sensor information. If captured and used in real time, this data can illuminate important moments; what is the customer doing right now, and is there anything they need that we can provide?

Associated article: Immersive experiences: be there or be left behind

Manage the course, not the countryside

Last year, Forrester introduced the concept of moment-based marketing and made a bold statement on traditional marketing practices, namely the campaign. He said the campaign-first mentality fails clients because campaigns are typically based on regimented strategies that are slow, inflexible, and channel-driven. Instead, the focus should be on interacting within moments. Moments that can occur anywhere in the customer lifecycle, in any channel (digital or physical), during customer or brand initiated interactions, and on any device. To that end, Forrester advocates that brands reinvent campaigns to orchestrate permanent, ongoing customer communication, designed within the context of the entire customer journey.

Moment-based marketing presupposes that businesses can discern the moments that matter. The good news is that the questions and context necessary to achieve a forensic understanding of the client also help illuminate the moments that matter, as well as provide the information needed to respond appropriately. While there are many different moments that matter, three stand out. They occur at very different stages of the customer lifecycle:

  • I want to know: It happens in the very early stages of the life cycle, the need phase, where customers are looking for a product or service that meets their needs. Once you recognize the moment for what it is, ensuring that relevant content is easily found and consumed is an increasingly essential part of closing a deal.
  • I want to do: Here the customer has purchased your product and is actively committing to use it. These moments aren’t usually in the marketing wheelhouse, but are essential for great experiences, especially in light of the PWC seeing that one in three customers will leave a brand they love after just one bad experience. If you can’t recognize those moments, delivering collaborative experiences just isn’t possible.
  • I want to buy: Of course, that’s what marketers ultimately strive for regardless of their approach (campaign or journey, collaborative or not). The critical factor here is the ultimate goal of the ‘I’ tendency in the experience: to know enough to not only recognize the moment for what it is and engage as it goes, but also for itself. ensure that the products offered fit into the collaborative experience; relevant to the individual, represent a detailed understanding of specific needs and allow the customer to shape the experience.

When a business reverses vision, it achieves both customer-centric decision-making and the continuity of the experience needed to put the “customer” back into the customer experience. Accenture calls this positioning yourself in the customer path and doing so will help you reap the rewards of brand preference, loyalty and profitability for years to come.

Associated article: Define customer journeys by finding the micro-moments that matter most

Lisa Loftis is a thought leader in the SAS Best Practices team, where she focuses on customer intelligence, customer experience management and digital marketing. She is co-author of the book, Building the customer-centric business.

Illinois establishes Tiebreaker for conditional licensing of adult cannabis dispensary https://terpomuloj.org/illinois-establishes-tiebreaker-for-conditional-licensing-of-adult-cannabis-dispensary/ Mon, 10 May 2021 22:03:23 +0000 https://terpomuloj.org/illinois-establishes-tiebreaker-for-conditional-licensing-of-adult-cannabis-dispensary/

Long-term business plans can easily fall on the back burner when you’re busy tackling what’s right in front of you. But poor planning always manifests itself in one way or another: just ask anyone who is stranded at peak times on a road network that is past the decades of its prime.

The same goes for hemp and cannabis cultivation facilities.

Before you inaugurate a new facility or renovate an existing facility, you’ll want to have a fully fleshed out plan in place to increase your operations down the line. Success in this industry requires a long-term vision.

When you’ve already spent your time, sweat, and money getting that coveted license and growing site, you want to be sure that your efforts aren’t wasted. Because when wholesale prices drop and the competition gets fierce, your days will be numbered if you are not equipped to make up for lost revenue.

The initial capital required to design and build a grow facility is of course high. Naturally, it can be very tempting to spend the bare minimum required to get your facility up and running and start generating cash flow as quickly as possible.

But believe me, this mindset will do you a disservice. Cutting costs up front doesn’t prepare you for long-term, sustainable growth, which almost every business needs to stay on a successful trajectory. Having the ability to grow without taking your business offline for lengthy facility renovations is always essential.

Whether you are establishing your grow site in an emerging market or a mature market, there are awkward realities about building facilities and the upfront costs that you will want to understand in order to budget accordingly.

I worked in commercial and industrial construction management for over 20 years before taking on cannabis grow and dispensary projects in the medical and recreational markets across the country, Arkansas and the United States. California to Colorado and Oklahoma. Along the way, I saw many preventable missteps, largely due to operators simply not understanding their market niche or the requirements of their construction projects. And they weren’t thinking of increasing their production or maximizing their long-term income potential.

Electrical and irrigation systems are planned based on the total size of the operation when fully scaled up.

Unrealistic financial models

Too often investors enter this space with the idea that as long as current production targets are on track, the money will keep rolling and the expansion will happen organically. But if you don’t have a thorough understanding of the local market and the cash flow associated with the product direction you’ve chosen, things can quickly go wrong.

Strategic planning in the design phase begins with the nature of your business: do you grow smokable flowers or biomass for extraction? Is the market medical or recreational? Do you treat on site? These considerations must be strongly taken into account in the configuration of your installation and your business model.

An accurate financial model is essential for strategic planning. Doing back-of-the-towel calculations on how much money you can make per pound is a place to start, but it will be worse than unnecessary if you don’t check these prices in the context of your local regulations and your jurisdiction. potential. market saturation. It is always a good idea to review your business model and goals with outside experts before committing to a design plan.

Facilities infrastructure

The backbone of the design plan is the scalability of your facility.

I have often seen modest or underestimated costs associated with setting up scalable electrical, water and sewer systems in a facility. It’s perfectly okay to start operating with just a few flower rooms to generate a quick cash flow, but if the ultimate goal is to operate six rooms, make sure you have the utility infrastructure in place for it. support him.

Simply put, it is much easier and much more cost effective to scale your operations when you don’t have to radically change your core infrastructure. Right off the bat, your design team should consider the water and wastewater requirements to operate at maximum capacity, as well as the electrical load that will be required to operate air conditioning units, dehumidifiers, and utility grills. additional lighting.

The last thing to do is to stop or interrupt production to upgrade the infrastructure. If your facility is down for a full harvest cycle (or more), that will throw an adjustable wrench in your bottom line. And that makes it even more difficult when you’re already struggling with the costs of adding benches, lighting fixtures, etc.

Other initial cost factors

If you don’t know how to budget for a construction project, be sure to include a escalation factor because things can be unpredictable when it comes to timing and costs. (Escalation is similar to inflation, but rather refers to changing the price of a single class of goods or services.) And the COVID-19 pandemic has made project planning all the more difficult, skilled labor shortages still impacting completion schedules.

Another thing I learned about working in the cannabis business: Compared to traditional industrial construction, there are significant B2B trust issues that play into the upfront construction costs. It may not be fair, but many vendors – such as those selling electrical panels or HVAC units – require cannabis companies to pay up to 70% more costs up front compared to what they demand from companies other than cannabis.

To avoid surprises once a project is underway, it is best to be transparent with your suppliers about the nature of your business from the start so that you can fully understand the terms of purchase.

Ultimately, it takes longer to recoup your initial investment if the upfront costs of designing and building your facilities are higher, but investing right on the front-end allows you to scale your businesses seamlessly and effectively. to be successful in the long run – and I can’t think of a better ROI than that.

Brendan Bartolo is the Construction Project Manager for Next big harvest, a full-service cannabis consultancy firm with decades of collective expertise in licensing sourcing; design and construction of facilities; systems engineering; procurement of equipment and materials; operations management; and compliance. Established in 2013, Next Big Crop’s mission is to deliver top-notch consulting services in an industry that until recently lacked standardization and large-scale farm managers. In May 2015, the company was acquired by General Cannabis Corporation, a publicly traded company serving the cannabis industry nationwide.

7 foods nutritionists hate the most https://terpomuloj.org/7-foods-nutritionists-hate-the-most/ Mon, 10 May 2021 22:03:23 +0000 https://terpomuloj.org/7-foods-nutritionists-hate-the-most/

Nutritionists agree that certain foods such powerful health benefits, we need to make sure we eat them as much as possible, as often as possible. Where nutritionists tend to separate themselves is whether certain foods are so dreadful they never belong to anyone’s diet. For example, Sovereign laboratories” resident dietitian Alicia galvin, RD, believe some foods are so bad for you that calling them “food” just seems “false and misleading”.

On the other hand, Cassie christopher, RD, believes that vilifying any food promotes an all-or-nothing attitude that will lead to diet failure, because by the time you make the ‘wrong’ food decision (and inevitably you will), you will be tried to give up and completely abandon your healthy diets.

Then there is Amy goodson, MS, RD, CSSD, LD, who believes that all foods have a place in healthy eating as long as you adhere to what Goodson calls the “80-20 rule” (which allows you to “Bad” foods, provided at least 80% of your food comes from foods like these).

Pretty amusing, almost every nutritionist we interviewed has at least one food that they deem “unworthy” of the nickname “food.” Read on to find out what these foods are.

For more information, see Single Vitamin Doctors Urge Everyone To Take Now.

Board Certified Holistic Nutritionist Melissa kathryn subscribes to the idea that certain foods are, in fact, wrong. And number one on Kathryn’s ‘bad’ list is added sugar. “Consuming large amounts of sugar has been linked to obesity, heart disease, type 2 diabetes, chronic inflammation and mental health issues,” she said. Eat this, not that !.

But what makes sugar even worse than other foods linked to these same conditions is that it is addictive. “It’s so addicting that in my opinion it should be regulated by the FDA.” Instead, sugar is regularly added to so-called “healthy” foods, and often under “aliases” such as:

  • fructose
  • high fructose corn syrup
  • sucrose
  • beet sugar
  • coconut sugar
  • dextrose
  • maltodextrin

If some form of added sugar is among the first ingredients you see on a nutrition label, or if you see multiple “sugar aliases” on a single label, your body will thank you for just saying “no”. To excite you, here is 13 things you’ll see happen to your body when you stop eating foods with added sugar.

To get all the latest food and nutrition news delivered to your inbox daily, be sure to Subscribe to our newsletter.

Soda aisle with soda cans and bottles

Goodson tries to stress to his customers that if they like a particular food enough, they should go ahead and include it in their diet, as long as they stick to the 80-20 rule discussed above. At the same time, however, Goodson specifically referred to soda as a “food” completely devoid of nutritional value. Here is 3O troubling soda facts that might put you off forever.

Galvin also insults sodas, but she is especially discouraged by those who come in bright colors. Not only are they loaded with sugar or chemical sugar substitutes, both of which are related to metabolic problems, but also, they get their garish hues from the artificial coloring, which Galvin says have long been suspected cause neurological problems.

Here is 108 sodas classified according to their toxicity.

While dietitian Elisa Bremner subscribes to the ‘no bad food’ school of thought, she can’t help but shake her head when she stumbles upon “halo labeling. “Foods with labels like ‘natural’ and ‘whole grain’ seriously upset her (“II’m looking at you, Honey Smacks!And just because a food is “gluten-free” or “organic” doesn’t mean it’s healthy.

Bottom line: If it’s junk food, it’s junk food, whatever adjectives you put in front of the word “cookie” or “breakfast cereal.” Read on as 21 more nutritionists confess their pet peeves.

creams of international delicacies
Rachel Linder / Eat this, not that!

It is well established that, as addictive as it is, coffee offers real health benefits. In fact, here is 8 reasons supported by evidence your body should thank you for sipping your morning joe. So why would you want to undo all that good by adding flavored coffee creamer? That’s what dietitian Gina Consalvo would like to know.

Coffee creamers are full of fake ingredients that do more harm than the flavor could possibly be worth, she told us. Were talking trans fats, artificial sweeteners, carrageenan, and artificial colors, and over time you might be looking for dangerously high LDL cholesterol and increased risk of cardiovascular disease.

What does Consalvo put in its own cafe? “Half half. It’s just milk and cream, ”she explains. Here is a complete overview of 20 foods nutritionists will never put in their own mouths.

Smiling happy friendly bearded guy choosing potato chips at the grocery store

Who doesn’t love potato chips, right? The problem with potato chips (which, despite being made with potatoes, have negligible fiber content) is that what makes them so appealing is precisely what makes them bad for you, according to Jagdish Khubchandani, Ph.D., MPH, professor of public health at New Mexico State University.

“The crispness, the bran, the combination of fat and salt… all of these combine to stimulate the brain’s addiction center providing sensations of pleasure,” Dr. Khuchandani said. In fact, studies leave no doubt that potato chips are addictive. Here is the the worst potato chips on the planet for your health. But if you’re going to splurge on potato chips, at least splurge the tastiest.

Trista Best, RD, Balance One’s nutrition consultant, has a bone to choose from with Nestlé Hot Pockets. These appropriately wrapped and relatively tasty pouches are packed with fat, sodium, processed meats and processed cheeses. Once consumers started to realize these were the worst ‘things’ (not food, things) that you could put in your mouth, the mark expanded to include Skinny pockets.

But here’s the dirty little secret of Lean Pockets. “Most have essentially the same nutritional content as Hot Pockets, and some are actually worse off,” Best said. Eat this, not that !. “For for example, the lean sausage, egg and cheese in a pocket has 280 calories, while the Hot Pocket version has 260. “Also, the fat content is the same (8 grams). Lean version contains one gram less saturated fat., it still contains 3.5 grams and let’s not forget that the Lean version also contains a lot more carbohydrates (41 grams compared to 37 grams in the Hot version).

The bottom line: There is nothing redeemable about those big frozen bombs. Is it any wonder that Lean Pockets made our list of 100 Worst Frozen Foods In America?

pop pie boxes aisle
I Wei Huang / Shutterstock

Pop pies taste just as good as they do because they’re designed that way – all that sugar, high fructose corn syrup, fat and sodium make for a delicious treat that lights up our hub. fun and keeps us coming back for more. And more. Even their packaging stacks the game against you: wwith two in a pack, what are the chances that you’ll eat just one, especially since the pack isn’t even resealable? here are the 17 most addicting foods on the planet. And guess which toaster pastry is among them?

That’s right. Pop Tarts. So if you feel must indulge in a toaster pastry, you better go with a Smart pie.

And remember: just because you ate it as a kid doesn’t mean it’s right to eat it now (or even have eaten it back then). here are the 15 Worst Kid Foods You Probably Ever Grown Up.

And to learn more, check out these 100 most unhealthy foods on the planet.

More than half of Canadians say British monarchy is obsolete in poll after Harry and Meghan interview https://terpomuloj.org/more-than-half-of-canadians-say-british-monarchy-is-obsolete-in-poll-after-harry-and-meghan-interview/ Mon, 10 May 2021 22:03:23 +0000 https://terpomuloj.org/more-than-half-of-canadians-say-british-monarchy-is-obsolete-in-poll-after-harry-and-meghan-interview/

OTTAWA – A new poll suggests just over half of Canadians believe the British monarchy is a relic Canada should abandon, following Prince Harry and Meghan’s explosive interview with Oprah Winfrey.

Fifty-three percent of respondents to an online poll by Leger and the Association for Canadian Studies say the British monarchy no longer has a place in 21st-century Canada, while a third say they prefer to preserve this part of our heritage.

Léger’s executive vice president Christian Bourque said the interview – and the way Canadians react to its revelations – should be seen as a blow to the monarchy and those who believe in the important role it plays. ‘she plays in Canada.

“I think that probably wouldn’t have been true a few weeks ago,” Bourque said.

The poll also found that 59% of those polled sympathize more with Harry and Meghan, while 26% say they sympathize more with the royal family.

The online survey of 1,512 Canadian adults was conducted March 12-14. It cannot be given a margin of error because online surveys are not considered random samples.

Fifty-two percent say recent events involving the couple, which included the Duchess of Sussex revealing that she had been driven to suicidal thoughts and that a member of the royal family asked how badly her son’s skin was Archie could be gloomy, speak of a fundamental problem with the institution.

Forty-three percent of respondents say recent events show the royal family hold racist views, which Bourque says is hurting its reputation.

The negative view of the monarchy was highest in Quebec, where 71 percent of respondents said it was outdated, which Bourque said is not surprising.

“Even if you exclude the Quebec numbers, about half of Canadians say we really need the Royal Family in Canada,” he said.

A previous poll of 2,122 Canadian adults, conducted Feb.5-7, had 46% of respondents saying the monarchy was outdated and Canada should get rid of it, so the numbers are slightly higher after the interview. with Harry and Meghan.

In the most recent poll, Canadians appear divided on what could replace the monarchy.

Thirty-six percent of respondents said they would prefer the prime minister to be the head of state, without any other representative such as the governor general. Sixteen percent said they would like Canada to be a republic with an elected president and 20 percent said they would like to keep the existing arrangement.